Attention on ‘Song Hye Kyo’s Lipstick’ in Drama

Song Hye Kyo, who is making her first television comeback in five years in the new Wednesday-Thursday SBS drama, That Winter, The Wind Blows, has become a hot topic as a ‘Beauty of lips.’
Since the first broadcast on February 13th, extra attention has been focused on Song Hye Kyo’s beauty in the drama, along with kind of lipstick she wears, and makeup style. With all of this attention, her rankings in real on portal sites in real time have been rising.

Immediately after the broadcast, the scene where Song Hye Kyo is applying lipstick in the drama was exposed on various portal sites, and searches for ‘That Winter Song Hye Kyo Lipstick’ heated up.
The product that Song Hye Kyo used was ‘Laneige Silk Intense Lipstick’ in the Beige Chiffon color.

A representative for Laneige said, “While Song Hye Kyo has been doing activities as a Laneige model for the past 6 years, her attachment to the brand is quite large. ‘Laneige Silk Intense Lipstick’ in the Beige Chiffon color emphasizes Oh Young’s skin in the drama, and the product matches perfectly with her innocent look. We hoped she would use it in the drama, and were the first to suggest it” and “Thanks to the drama, consumer inquiries for Song Hye Kyo’s lipstick are pouring in stores nationwide, and the plan is for additional production of it.”


Source: Money Week, Boom Seoul
Translated by: Shanda @ Songhyegyo.net